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Blond? Blonder! In cooperation with Parasol Island, I created a 360° campaign for their client John Frieda. While we were shooting the brand ambassadors, together with photographer Stephan Ziehen, it was my job – of course among other arty things – to stage the products in an authentic way #nofilter #noretouch. We used the still lifes for John Frieda’s owned channels, all kind of banners and the whole social media stuff.

Photographer: Christian Ruess
Client: John Frieda
Agency: Parasol Island