MINI LIFESTYLE

CAMPAIGN FOR BMW MINI

Photographer HEIKO PRIGGE @ KLEINPHOTOGRAPHEN
Photo assistant JULIAN MÄHRLEIN
Production SHINY PROJECTS
Creative Direction CHRISTIAN RUESS
Casting SOLOMON WINTER
Stylist JENNIFER HAHN
Props Stylist BEATRICE HURST
Agency PACIFIC ENTERTAINMENT

SANTACLARA

CAMPAGIN FOR LIDL INTERNATIONAL

This goes out to all the delight bringers, turkey stuffers, cake bakers, Christmas makers, pudding haters. To all you bearded women, men in high heels, gender breaking gorgeous ones. Within a context of still-up-to-dateness, I almost see it as my duty to fight for more tolerance and against stigma – nowadays more than ever. I celebrate pride and equal gender marriage – cause yes, gender is an everyday concern which is finally and still so very important. Look at my Container Love Art Project. And there is still so much more going wrong in society.

But for now, let’s start with Christmas. In 2016, a group of likewise minded developed a Christmas story full of joy and justice. Überground. New. Different. Supercool. They got one question for you: Why is it that every year again Mister Coca Cola legend himself, Santa Claus, gets all the fame?

So let’s wake up! And do a reality check: Ain’t it the women who do all the work – most of the time, the mothers, grannies, wives and wonder women who cope with all the stress? Well it’s definitely not the fat white-bearded man! Polish your red shoes, wonderful women, marvelous ma’ams, greatest grannies and fantastic females. Raise your glass, ladies. And step aside, old man. It’s time for #santaclara – born to reign an era of equality, sing out loud for justice, and finally gonna make a change.

The message behind? Be proud of yourself, girls. We are. This campaign started for Lidl, and – hell yeah! – #santaclara sweeps the board all over the world since then.

Creative Direction JO MARIE FARWICK & NIKOLAUS RONACHER
Art Direction CHRISTIAN RUESS & KATHI WALTHER
Song EMILY ROBERTS
Production BIGFISH
Music 2WEIMUSIC
Direction NATHAN PRICE

ICON

EDITORIAL FOR RYKER MAGAZINE

Photography CHRISTIAN RUESS
Model BEN @ PLACEMODELS


REEPERBAHN FESTIVAL 2017

CONTAINER LOVE EXHIBITION

Container Love Art project at Reeperbahn festival 2017. What a blast. Four days surrounded by wonderful artworks of wonderful artists. Four days of love and diversity. And four days of fantastic singer songwriter music, framed by artist talks, a book presentation, a movie demonstration and an amazing reading.

The Reeperbahn Festival was not only a beautiful experience, but it was also very moving. Many guests talked about their life stories: stories of differentness, stories of outings, stories of their own children which are in a period of discovery for example. They have understood the message: More tolerance! More openness! More togetherness! More love for everyone! Of course, there were others who could not deal with openness, feminism or homosexuality. But they have seen us anyway. ;)

Container Love 6 with | EXHIBITION | AdeY · Amandine Kuhlmann · Anderson Zomer · Andrea Galad · Annika Weertz · Anton Shebetko · Berber Theunissen · Birk Thomassen · Christopher Sherman · Daantje Bons · Joseph Wolfgang Ohlert · Kostis Fokas · Laurence Philomène · Loreen Hinz · Manuel Scrima · Paul Peter · Rainer Torrado · Ruslan Isinev · Sam Scott Schiavo · Schall & Schnabel · Stefan Gunnesch · Sven Serkis · Tania Bohuslavska | TALKS | Joseph Wolfgang Ohlert · Schall & Schnabel | READING | Dominik Bliefert | MUSIC | Emily Roberts & Band · LEA · JJ · Lina Maly · Antje Schomaker | TEAM | Christian Ruess · Patrick Meissner · Jessica Fuchs | DOCUMENTATION | Aileen Höltke · Jessica Stolberg (Vierfotografen) | HELPING HANDS | Susann Ruess · Marius Thieme · Claas Hamann · Carl Ruess · Tim Lucas

Concept CHRISTIAN RUESS
Production Manager PATRICK MEISSNER
Press JESSICA FUCHS
Production CONTAINER LOVE

TEMPELHOF

EDITORIAL FOR KALTBLUT MAGAZINE

Photographer CHRISTIAN RUESS
Model MARCEL @ INDEED MODEL MANAGEMENT
Post Production BEN HEINZEL

XOXO

EDITORIAL FOR NEO2 MAGAZINE

Photography LOREEN HINZ
Art Direction CHRISTIAN RUESS
Styling ANDREA HORN
Hair & Make-up YVONNE WENGLER
ModelS ALICIA, BAYANA

BIRLS & GOYS

Editorial for Durst Magazine

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Photography LOREEN HINZ
Art Direction CHRISTIAN RUESS

THE SOUL HAS NO GENDER

EDITORIAL FOR OE MAGAZINE

Planningtorock‘s song ‘Let’s talk about gender baby’ was the starting point for this editorial. Perception and truth have little to do with one another and everything to do with the resulting images. (taken from OE Magazine)

For this series we were working with the art of collages to underline the gender theme. Because no matter if you’re a boy or a girl or something between, life can be sweet to all of us. This lingerie series were shown in several magazines like OE Magazine or Kaltblut Magazine as well as on some exhibitions.

And now listen to the stunning song.

Photography LOREEN HINZ
Art Direction & Collage CHRISTIAN RUESS
Stylist SILVIA ORTOMBINA
Stylist assistant LAURA MARQUEZ, EKIN GÜLER
Hair & Make-up DANIELA ROTARU
Collage Photography ARVID KNOLL
Models KARINA, INDIA, MARTINE GABRIEL,
ART, GIANNIS, JOHANNES, JAY, ALINE,
JENNY, LAETICIA

FACES

Collages for Loved & Found Magazine

I put a spell on you. In the autumn of 2013 I collaborated with the Leipzig based photographer Loreen Hinz to create some black and white collages. The pictures were shown in Loved & Found Magazine as well as at several exhibitions like The Big Picture, Bondi Beach, Australia and at Month of Photography, Denver.

Photographer LOREEN HINZ
Collage & Art Direction CHRISTIAN RUESS

DIE WORKER MODELLE

Catalogue for Mercedes-Benz Vans

Work it baby. This literature is designed for Mercedes-Benz, while freelancing for Lukas Lindemann Rosinski from 2011 to today. Born to run!

KAFFEE IST NICHT KAFFEE

TVC campaign for Tchibo

Three years of exhausting day-to-day work for the Jung von Matt / Elbe client Tchibo Non-Food were quite a good practice to create this “Kaffee ist nicht Kaffee” TVC series for Jung von Matt/brand activation. From Bad Nauheim to Tansania: We placed real sales ladies in the centre of our campaign – to connect the customer with the company. We turned them into unmistakeable brand ambassadors.

Agency JUNG VON MATT / BRAND ACTIVATION
Executive Creative Director DENEKE VON WELTZIEN
Creative Director KARSTEN RUDDIGKEIT
Art Directors SVEN KLASEN, CHRISTIAN RUESS,
JULIA KLAUSTERMEYER
Text TONI SELZER
Director LARS BÜCHEL

MERCEDES MAGAZINE

campaign for Mercedes-Benz

christianruess_MercedesBenz_Online

Photographer JAN RIEPHOFF
Art Director KAY POTTHOFF, CHRISTIAN RUESS

PLAYERS WELCOME

campaign for John Player Special

Agency PHILIPP & KEUNTJE
Photographer FLORIAN GEISS
Creative Director DIETHER KERNER
Art Director CHRISTIAN RUESS
Stylist MELANIE BESSLER